Работодатель: Yum! Brands (KFC)
Должность: Field Marketing Director

We need a person who:
— Has specific hands on experience in marketing communications management, trade marketing or retail marketing with Russian regions;
— Has a good command of spoken and written English;
— Ready for travel (travels in average once in a month to the regions).

Responsibilities:
— Develop Local Store Marketing Strategy and execution plan;
— Deep dive in insights and specifics of each dedicated region to increase relevance and marketing effectiveness of local store marketing;
— Provide expertise and create and implement plans of local marketing support to ensure new store is fulfilling agreed business case plans on turnover;
— Build relationships with partners via providing marketing expertise on business performance;
— Initiate and develop innovation around promo mechanics, sales channels, consumer experience.

See more: http://amp.gs/4fzY