Работодатель: Google (YouTube) Должность: Product Marketing Manager
Основные скиллы: — Bachelor's degree or equivalent practical experience — Relevant work experience in product/service marketing — Ability to speak and write in English and Russian fluently and idiomatically — Demonstrated experience building collaborative partnerships with product partners and cross-functional teams — Proven ability to develop strategic marketing plans and execute campaigns that drive business goals — Ability to utilize consumer research/data to drive actionable insights to inform product and marketing strategy and improve the consumer experience
Задачи, которые необходимо решать: — Act as country marketing lead for business related to YouTube in Russia. — Develop and lead strategy across the marketing funnel, from awareness to comprehension, trial, usage and retention. — Build and execute marketing campaigns in collaboration with global/regional teams, balancing investments across campaigns, special offers, pricing, distribution. — Lead local execution across media, owned and operated channels, social, influencer, and events. — Drive local partnerships and co-marketing.